Rising consumer inclination towards self-grooming, better brand availability and increasing affordability to drive global lipstick market
According to TechSci Research report, “Global Lipstick Market By Product Type, By Distribution Channel, By Region, Competition, Forecast & Opportunities, 2025”, the global lipstick market is projected to grow at a CAGR of around 10% to reach $ 16 billion by 2025 on account increasing working women population and rising purchasing power of the consumers. Additionally, growing influence of social media on the consumers is further expected to boost market growth through 2025. Also, flourishing e-commerce platforms are further expected to fuel market growth over the next five years. Launch of new products with attractive packaging options, new shades, etc., is expected to create lucrative opportunities in the global lipstick market during the projected period. However, high cost of some lipsticks leads to affordability and budget constraints among the consumers, especially in the emerging countries, which proves out be a market deterrent. Besides, presence of chemicals such as lead, cadmium, among others in several lip shades is among few other factors restricting the market growth.
Browse 82 market data Figures spread through110 Pages and an in-depth TOC on“Global Lipstick Market”
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The global lipstick market is segmented based on product type, distribution channel, and region. Based on product type, the market is categorized into gloss, matte and others (Sheer, Crème, Stain, Moisturizing, Satin, Frost, Perl, etc.). Among these, the matte segment is expected to continue witnessing higher growth in the coming years owing to the growing popularity of dry and matte finish lip colors.
Based on the distribution channel, the market is segmented into Supermarkets / Hypermarkets, Departmental / Grocery Stores, Multi Branded Retail Stores, Exclusive Retail Stores, Online and Others (Salon, etc.). Among these segments, Supermarkets / Hypermarkets segment dominates the market, followed by Departmental / Grocery Stores and Multi Branded Retail Stores segments, and this trend is expected to prevail during the forecast period.Online channel is expected to register the fastest growth during the forecast period, which can be attributed to the growing internet and smartphones penetration. Benefits such as doorstep delivery, enhanced convenience, time-saving, availability of a wide range of products along with details, among others associated with online shopping are further expected to drive the segmental growth through 2025. Regionally, Asia-Pacific dominates the global lipstick market due to the increasing demand for cosmetics in the region, rising popularity of regional brands and growing working class women population. North America is also expected to hold a significantly large market share, with both the regions cumulatively having accounted for around 70% of the market share in 2019.
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Major players operating in the global lipstick market include L’Oréal S.A, Christian Dior SE, Shiseido Company, Limited, The Estée Lauder Companies Inc., Revlon, Inc., Coty, Inc., Avon Products, Inc., INGLOT Cosmetics, Chanel S.A., ABLE C&C Co., Ltd., Yves Rocher, Inc. AmorePacific Corporation, and Oriflame Holding AG. “Asia Pacific is expected to dominate the global lipstick market owing to the increasing disposable income of the population coupled with increasing urbanization in the region. Additionally, market penetration and expansion of major market players such as L’Oréal International, Christian Dior SE, Avon Products Inc., etc., in the region is further expected to positively influence the market in the coming years. Besides, use of strong advertising and marketing strategies by the leading global lipstick brands is further expected to foster market growth through 2025.” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.
“Global Lipstick Market By Product Type, By Distribution Channel, By Region, Competition, Forecast & Opportunities, 2025” has evaluated the future growth potential of global lipstick market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in global lipstick market.
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