Rising awareness about environmental issues and advancement in technology is expected to fuel the growth of the India air coolers market through 2028.
According to TechSci Research report, “India Air Coolers Market– By Region, Competition, Forecast & Opportunities, 2028F”, The India Air Coolers market is anticipated to project robust growth during the forecast period because of the focus on energy efficiency, increasing urbanization, changing lifestyle, rising demand from rural areas, and new launches of technologically advanced products.
Air coolers are mostly used in India because they consume 90% less electricity than conditioners. The market for air coolers is anticipated to expand and become more profitable due to rising public awareness of energy conservation and government support for it. Cooling equipment is now necessary for homes as the temperature goes up. Increasing consumer awareness regarding global warming, rising temperatures around the world, and growing demand for home cooling equipment are just a few of the important variables expected to drive the future growth of the India air cooler market. Demand for air coolers in rural areas is expected to increase owing to increasing disposable incomes and due to government’s initiatives of strengthening the industrial sector.
There are four types of residential air coolers. The desert coolers are appropriate for locations with high temperatures and low humidity. These coolers similarly operate on the idea of removing heat from water while generating cool air. As such conditions are most common in desert regions, the term “desert cooler” has been created. Desert coolers assist in lowering the temperature in enclosed settings.
The personal air cooler is well-portable and designed for compact rooms. These are also frequently known as “small air coolers”. Personal coolers are lightweight compared to other types of coolers, making them portable and simple to use whenever and wherever.
Tower coolers can cool larger areas more quickly because they distribute air vertically. Given that these are larger units, they might require better care. Tower coolers draw in heated air and expel cool air by using a combination of fans and water-cooling techniques. The air coolers are made to be as silent and unobtrusive as possible.
Window air coolers should ideally be mounted on the window frame, as the name suggests. When installed, the unit’s tank is outside the house and doesn’t take up any space inside. Despite occupying little area on the wall, it effectively cools the space. Window air coolers last a long time since they are made with high-quality plastic and have honeycomb pads. These coolers are slightly more expensive and require more maintenance than personal and tower air coolers.
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The India Air Coolers market is segmented on the basis of end-user, region, and competitive landscape. Based on the end user, the India Air Coolers market is further divided into residential air coolers and industrial & commercial air coolers. With a market share of around 80% in 2022, the residential type has dominated the market among them. However, as more industrial buildings install air coolers to give their staff a better working environment, the industrial and commercial air cooler segment are anticipated to develop at the fastest rate throughout the projected period.
The India residential air cooler market Is bifurcated on the basis of product type and distribution channel. Based on product type, the India residential air coolers market is further divided into desert, personal, tower, and window. The market is dominated by the desert cooler segment on account of better performance in large spaces with less electricity consumption.
The distribution channel segment is further divided into multi-branded stores, exclusive stores, supermarkets and hypermarkets, online, and others (direct sales, institutional sales, etc.).
The India Industrial & Commercial Air Coolers segment is classified on the basis of product type and distribution channel. Based on product type, the Industrial & Commercial air coolers segment is divided into commercial and centralized air coolers. The distribution channel segment is further divided into distributors/suppliers/dealers and direct sales. Based on region, the India Air Coolers market is further segmented into north, west, south, and east.
Key market players in the India air coolers market include:
- Symphony Limited
- Bajaj Electricals Limited
- Usha International Limited
- Ken Lifestyles Private Limited
- Orient Electric Limited
- Voltas Limited
- Ram Coolers
- Groupe SEB India Private Limited (Maharaja Whiteline)
- Blue Star Limited
- Havells India Limited
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“Technological advancement is a significant trend expected to impact growth over the forecast period. The rising awareness about energy-efficient products, changing lifestyles, increasing affordability, and rising demand from rural areas are the leading factors that are expected to positively impact the air coolers market. Owing to the wide range of products available to meet the specific needs of customers and the growing popularity of the internet channel, the market is growing,” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based India management consulting firm.
India Air Coolers Market, By End User (Residential Air Coolers (Desert, Personal, Tower, and Window), Industrial & Commercial Air Coolers (Commercial, Centralized)), By Region, By Top 3 Leading States, Competition, Forecast & Opportunities, 2028F, has evaluated the future growth potential of air coolers market and provides statistics and information on market structure, size, share, and future growth. The report is intended to provide cutting-edge market intelligence and help decision-makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges and opportunities present in products of air coolers.
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