Growth in research and development activities is expected to drive the India Online Nursery Market growth in the forecast period, 2025-2030
According to TechSci Research report, “India Online Nursery Market– By Region, Competition, Forecast and Opportunities, 2020-2030”, the India Online Nursery Market stood at USD386.54 million in 2024 and is anticipated to grow with a CAGR of 4.27% in the forecast period, 2026-2030. Government initiatives aimed at fostering the India Online Nursery Market have created favorable market conditions, driving the growth of various online nursery products.
Under the Technology Development and Transfer Scheme, the National Horticulture Board offers full funding for establishing nursery infrastructure, including cutting-edge facilities and advanced plant health management systems. This initiative also covers the procurement of high-quality planting materials, ensuring access to superior genetic resources for nurseries. By facilitating the development of high-quality nurseries and their transition to digital platforms, this comprehensive scheme enhances accessibility and convenience for customers.
Aligned with the Green Tamil Nadu Mission, which targets a significant increase in the state’s tree and forest cover, a significant milestone has been reached. Over 7.3 million seedlings have been successfully raised and distributed to stakeholders, including individuals, organizations, and government bodies. This initiative not only contributes to the state’s afforestation goals but also indirectly supports the growth of online nurseries. By promoting tree plantation and stimulating demand for saplings, this endeavor plays a pivotal role in driving the online nursery industry, ensuring a sustainable and verdant future for Tamil Nadu.
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In recent years, there has been a notable increase in research and development endeavors, directly impacting the production of superior quality planting material. This trend is particularly evident in the evolution of plant nurseries in India, fueled by the escalating demand for high-caliber planting material. The availability of enhanced quality plants not only attracts a larger customer base but also ensures heightened survival rates post-planting, leading to repeat purchases and sustained customer satisfaction. This favorable trend not only benefits nurseries themselves but also contributes to the overall advancement and prosperity of the agriculture sector in India.
The India Online Nursery Market is segmented into type, end user, regional distribution, and company.
Based on End User, The B2C segment is poised for rapid growth in the forecast period, driven by heightened consumer awareness of the multifaceted benefits of plants. As individuals recognize the aesthetic appeal, air purification capabilities, and potential health advantages of plants, demand has surged significantly. Urban development, characterized by the construction of residential complexes and corporate offices, has further fueled the need for indoor and outdoor plants. Given constraints of space and time, consumers find online plant shopping exceptionally convenient, thereby propelling the expansion of the B2C segment in the online nursery market.
The convenience of online shopping has revolutionized consumer behavior within the plant market. Today’s consumers value the ability to peruse an extensive array of plants, complete with comprehensive descriptions and care instructions, from the comfort of their homes. Furthermore, doorstep delivery and hassle-free return policies serve as additional incentives for consumers to embrace online plant purchases. The overall growth of e-commerce in India has also been instrumental in the B2C dominance of the online nursery market. As consumers increasingly embrace online transactions, various industries, including the nursery market, are reaping the rewards of this digital transformation.
Based on region, West India region is expected to grow during the forecast period.
In West India, there’s been a notable rise in awareness among residents regarding the benefits of incorporating plants into their living spaces. This increased appreciation, combined with the convenience of online shopping, has led to a significant surge in demand for online nurseries. People are turning to these digital platforms to fulfill their gardening needs, finding a diverse selection of plants and expert guidance readily available. Whether they’re seeking vibrant flowers, lush greenery, or edible herbs and vegetables, online nurseries offer a convenient and comprehensive solution for individuals looking to create green spaces within their homes.
Major companies operating in India Online Nursery Market are:
- Sunder Nursery
- Ugaao
- NurseryLive
- myBageecha
- Nurturing Green Plantation Private Limited
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“Growing application of online nursery in various end user industries are key drivers of the online nursery market. Growth in competitive landscape and presence of well-established companies in the market who are dedicated to enhance their productivity of online nursery with every passing year are anticipated to register an impressive grow to India Online Nursery Market in the forecast period.,” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based management consulting firm.
“India Online Nursery Market By Type (Flowering Plants, Shrubs, Vegetable Seeds, Indoor Plants, Air Purifying Plants, Others), By End User (B2B, B2C), By Region, Competition, Forecast and Opportunities, 2020-2030F”, has evaluated the future growth potential of India Online Nursery Market and provides statistics & information on market size, structure, and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in India Online Nursery Market.
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