India Poultry and Hatchery Market: Precision Farming and Genetics Driving Growth

By | February 7, 2025
India Poultry and Hatchery Market

India Poultry and Hatchery Market growth from 2026-2030 will be driven by precision farming technology integration, along with a growing focus on poultry genetics and breeding advancements.

According to the TechSci Research report, India Poultry and Hatchery Market – By Region, Competition, Forecast & Opportunities, 2030F, the India Poultry and Hatchery Market was valued at USD 1.23 Billion in 2024. It is projected to reach USD 1.98 Billion by the end of the forecast period in 2030, with a CAGR of 8.34%.

One key factor driving this growth is the emergence of contract farming as a transformative model in India’s poultry sector. This model offers a win-win solution for both large integrators and small-scale farmers. Under contract farming, integrators—large companies involved in poultry production—work closely with farmers by providing necessary inputs, technical guidance, and market access. In return, farmers focus on rearing poultry according to specified guidelines.

Contract farming helps mitigate risks for farmers, who often face challenges like fluctuating feed costs, volatile market prices, and disease outbreaks. By offering fixed returns or pre-determined payment terms, contract farming ensures financial security for farmers. This stability encourages them to adopt modern poultry rearing practices and strengthens their participation in the value chain.

For integrators, the model ensures a reliable supply of poultry, essential to meet the demands of growing consumer markets. It also allows for better control over production quality and biosecurity standards, ensuring safer and more hygienic poultry products. The scalability of this model has led to its widespread adoption, particularly in regions like Tamil Nadu, Andhra Pradesh, and Maharashtra. With support from the government, the adoption of contract farming is expected to continue growing, integrating small-scale farmers into larger, more profitable supply chains.

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The India Poultry and Hatchery Market is segmented into type, sales channel, regional distribution, and company.

In terms of type, the broiler/meat segment is expected to be the fastest-growing in the India poultry and hatchery market. The increasing demand for chicken meat as an affordable and protein-rich food source among India’s expanding middle-class population is a significant driver. Changing lifestyles, along with heightened health consciousness, have led to a shift toward lean meat like chicken, which is seen as healthier compared to red meats. Urbanization, coupled with the rise of quick-service restaurants (QSRs), fast food chains, and cloud kitchens, has further fueled the demand for broiler meat.

Broiler production is a cost-effective and scalable segment for producers due to short rearing cycles, rapid weight gain, and high feed conversion efficiency. Technological advancements in broiler hatcheries, such as precision incubation and improved genetic breeding, have also increased production efficiency. The contract farming model adopted by major poultry integrators ensures a steady supply of high-quality broilers, contributing to the growth of this segment.

Regionally, North India is anticipated to be the fastest-growing region in the India Poultry and Hatchery Market. This growth can be attributed to significant population and urbanization increases in the region, which have led to a rise in demand for poultry products like chicken and eggs. As income levels rise and dietary preferences change, there is a growing demand for protein-rich foods, including poultry products.

North India has seen substantial investments in poultry farming and hatchery infrastructure, which has improved farm modernization, adoption of advanced poultry management technologies, and better supply chain logistics. Government initiatives, such as subsidies, training programs, and infrastructure development, have further supported the growth of poultry farming in the region.

The region’s climate, which includes cold winters and hot summers, is favorable for poultry farming. Additionally, the changing consumer preferences toward healthier protein sources and the increasing awareness of the nutritional benefits of poultry products have further boosted demand in North India. North India’s proximity to urban centers and transportation networks also enhances its access to export markets, further driving the region’s growth in the poultry sector.

Major companies operating in India Poultry and Hatchery Market are:

  • IB Group
  • Suguna Foods Pvt. Ltd.
  • Skylark Hatcheries Pvt. Ltd.
  • Venky’s (India) Ltd.
  • Sneha Group Srinivasa Farms Pvt. Ltd.
  • Bharati Poultry Pvt. Ltd.
  • RM Group
  • KEGGFARMS Pvt. Ltd.
  • AMD integrated Farms
  • VH Group

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“The increasing awareness of health and wellness among consumers is significantly driving demand for organic and antibiotic-free poultry products in India. This trend is fueled by concerns over the excessive use of antibiotics in conventional poultry farming, which has been linked to antibiotic resistance in humans. Consumers are now prioritizing food safety and are more inclined to purchase poultry products perceived as healthier and more natural.  Producers in the poultry sector are actively responding to this shift by reducing or eliminating antibiotics in their farming practices. Instead, they are adopting alternative approaches to ensure disease prevention and growth enhancement in poultry.

These methods include the use of probiotics, prebiotics, herbal supplements, and essential oils, which not only boost immunity in birds but also improve gut health and overall performance. Biosecurity measures and improved management practices are being implemented to maintain healthy flocks without reliance on antibiotics. Organic poultry farming is also gaining traction, where chickens are raised in natural conditions, provided organic feed, and allowed to roam freely.

This ensures compliance with stringent organic certification standards, which many producers are now pursuing. Organic-certified products cater to a niche but growing market segment of consumers willing to pay a premium for high-quality and ethically produced poultry. As this trend continues, the rise of organic and antibiotic-free poultry is reshaping the industry by fostering innovation, enhancing animal welfare, and meeting the evolving demands of health-conscious consumers, ultimately contributing to a more sustainable poultry sector.”, said Mr. Karan Chechi, Research Director of TechSci Research, a research-based management consulting firm.

India Poultry and Hatchery Market By Type (Layer/Egg, Broiler/Meat), By Sales Channel (Institutional Sales, Traditional/Modern Retail Sales), By Region, Competition, Forecast and Opportunities, 2020-2030F”, has evaluated the future growth potential of India Poultry and Hatchery Market and provides statistics & information on market size, structure and future market growth. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment decisions. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities in India Poultry and Hatchery Market.

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