Vietnam Food Services Market Size, Growth, Trends, Report 2027

Vietnam food services market is poised to witness substantial rate of growth during the forecast period. With rising income levels and improved standard of living, the consumers in Vietnam are interested in spending on food and beverages, which is driving the Vietnam food services market until 2027. Further the trend of the easy availability of foodservice vouchers and coupons on various promotional websites is also a major market strategy which is attracting a lot of consumers. The foodservice industry is increasingly making better use of online tools like group buying, websites dedicated to food blogs and mobile food ordering applications which is further expected to propel the demand for food services over the next five years.

The growing popularity of Vietnamese street food is also acting as growth driver for food services industry. Moreover, the growing tourism industry is a major growth factor for food services market. The increasing urbanization and western influence have given rise to pub and café culture in the country and hence the market is anticipated to undergo further growth in the coming years.

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Vietnam food services market is segmented based on type, structure and region. Based on type, the market is segmented into full service restaurants, cafes and bars, street kiosks, fast food, 100% home delivery restaurants and others. The growing popularity of socializing culture, especially among young population is leading to high demand for cafes. The traditional full service restaurants are facing tough competition from newly opened cafes.

Based on structure, Vietnam food services market is segmented into independent consumer foodservice and chained consumer foodservice. The chained segment is expected to dominate the market in terms of market share owing to the growing popularity of chained pizza cafes and other fast-food joints among youngsters.

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Major players operating in the Vietnam food services market are El Gaucho, Yum! Brands, Jollibee Food Corp, Dunkin Brands, Golden Gate JSC, Vietnam Lotteria Company Ltd, Huy Vietnam, AFG Vietnam and Starbucks Corporation, among others. The market is witnessing tough competition with the entry of international players owing to the growing popularity of international cuisines and fast food.

Objective of the Study:

To analyze and forecast the market size of Vietnam food services market.
To classify and forecast Vietnam Food Services market based on type, structure, company and regional distribution.
To identify drivers and challenges for Vietnam food services market.
To examine competitive developments such as expansions, new product launches in Vietnam food services market.
To conduct pricing analysis for Vietnam food services market.
To identify and analyze the profile of leading players operating in Vietnam food services market.

TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of food service companies across the country. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research could include the companies which could not be identified due to the limitations of secondary research. TechSci Research analyzed the companies, distribution channels and presence of all major players across Vietnam.

TechSci Research calculated the market size of Vietnam food services market using a bottom-up approach, wherein data for various end-user segments was recorded and forecast for the future years. TechSci Research sourced these values from the industry experts and company representatives and externally validated through analyzing historical data of these service types and structure for getting an appropriate, overall market size. Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations and financial reports were also studied by TechSci Research.

Key Target Audience:

Food services companies
Sales channel/vendors/ distribution
Market research and consulting firms
Government bodies such as regulating authorities and policy makers
Organizations, forums and alliances related to food services

The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as companies, partners, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.

Report Scope:

In this report, Vietnam food services market has been segmented into following categories, in addition to the industry trends which have also been detailed below:

Vietnam Food Services Market, By Type:
- Full Service Restaurants (FSRs)
- Cafes and Bars
- Street Kiosk
- Fast Food
- 100% Home Delivery Restaurants
- Others
Vietnam Food Services Market, By Structure:
- Independent Consumer Foodservice
- Chained Consumer Foodservice
Vietnam Food Services Market, By Region:
- South Vietnam
- North Vietnam
- Central Vietnam

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in Vietnam food services market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report: