According to TechSci Research report, “United States Non-Alcoholic Ready To Drink Beverages Market – By Region, Competition, Forecast, & Opportunities, 2018-2028F,”
the United States non-alcoholic ready to drink beverages market is expected to grow at an impressive CAGR during the forecast period due to the growing awareness of ready to drink beverages associated with health benefits, increasing trend for convenient and premade bottles served chilled to meet growing consumers demand, and rising popularity of non-alcoholic drinks among millennials.
In addition, the increasing awareness of the harmful effects of alcohol among the population of the United States is driving the consumers to opt for non-alcoholics over alcoholic drinks. Thus, consumers are shifting toward non-alcoholic beverages as they want to live a healthy life and explore booze-free drinks. Thus, manufacturers are expanding their product line by launching different types of non-alcoholic ready to drink beverages.
Moreover, with the increasing popularity of plant-based diets and environment-conscious consumers, there is a demand for non-alcoholic ready to drink plant-based beverages made from ingredients such as almond milk, oat milk, and coconut water. Consumers also appreciate convenient, on-the-go packaging options, such as cans, bottles, and tetra packs. Brands that offer easy-to-carry, resealable, and sustainable packaging can gain a competitive edge.
Moreover, there is high demand for functional beverages in the United States. Since obesity, diabetes, and cardiovascular disease are rising due to unhealthy lifestyles, which has prompted people to shift toward healthier food and beverages. As a result, it has been observed that the demand for functional beverages from consumers has increased during the coming years. People are selling functional beverages with extra ingredients that help with many health problems. The demand for these beverages has grown as they contain components such as minerals, vitamins, herbs, amino acids, and bacteria. These beverages have beneficial effects on the body, such as an improved immune system, heart rate, digestive health, hydration and electrolyte replenishing benefits post-exercise, and improved intestinal flora and gut function, which are mainly driving the demand for non-alcoholic ready to drink beverages among consumers.
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The United States non-alcoholic ready to drink beverages market is segmented based on product type, sales channel, and region. Based on product type, the market is fragmented into carbonated soft drinks, juices, dairy-based beverages, sports & energy drinks, and others (tea and coffee, non-alcoholic beer, non-alcoholic wine, etc.).The demand forcarbonated soft drinks is driven by the introduction of sugar-free versions of these beverages and the rising demand for them.
Based on sales channel, the market is fragmented into supermarket/hypermarket, departmental store, convenience store, online, and non retail. The online segment is the fastest growing segment due to the convenience offered and rising preference of consumers toward online channels.
Key market players in the United States non-alcoholic ready to drink beverages market include:
- PepsiCo Inc.
- The Coca Cola Company
- Dr. Pepper Snapple Group, Inc.
- Cott Beverages Inc.
- National Beverages Corporation
- Monster Beverages Corporation
- Nestlé Waters North America, Inc.
- Monster Beverage Corp.
- Reed’s, Inc.
- National Beverage Corp.
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“The United States non-alcoholic ready to drink beverages market is witnessing high demand as consumers prefer convenient, on-the-go packaging options, such as cans, bottles, and tetra packs. Moreover, the increasing focus of consumers on health and wellness has led to a rising demand for healthier beverage options which offers functional benefits, such as natural ingredients, added vitamins, minerals, and low or no sugar content. Such factors will drive the market for non-alcoholic ready to drink beverages in the United States during the forecast period,” said Mr. Karan Chechi, Research Director with TechSci Research, a research-based global management consulting firm.
“United States Non-Alcoholic Ready To Drink Beverages Market Size, By Product Type (Carbonated Soft Drinks, Juices, Dairy-based Beverages, Sports & Energy Drinks, and Others (Tea and Coffee, Non-Alcoholic Beer, Non-Alcoholic Wine, etc.)), By Sales Channel (Supermarket/Hypermarket, Departmental Store, Convenience Store, Online, and Non Retail), and By Region, Competition, Forecast, & Opportunities, 2018-2028F,” has evaluated the future growth potential of the non-alcoholic ready to drink beverages market in the United States and provides statistics and information on market structure, size, share and future growth. The report is intended to provide cutting-edge market intelligence and help decision makers take sound investment decision. Besides, the report also identifies and analyzes the emerging trends along with essential drivers, challenges, and opportunities present in the United States non-alcoholic ready to drink beverages market.
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